A few things we
do well.
We don't claim to be experts in everything. We've gone deep in three places where independent, founder-led brands tend to lose to bigger, blander competitors on Google, and where careful, patient SEO compounds into a real advantage.
Below is what we do in each, and who we politely decline.
Vacation Rentals
Stop paying 15–20% to Airbnb on every booking, own your direct channel.
- OTA fee dependency on every booking
- Invisible on Google for local stay searches
- Reviews stuck on third-party platforms
Travel Agencies
Be the trusted local expert travelers find before they book the trip.
- Outranked by aggregators and OTAs
- Generic content that doesn't convert
- Seasonal traffic swings & feast-or-famine pipelines
Specialty Food Brands
SEO for ancestral, regenerative, and better-for-you food brands building real audiences.
- Product pages that don't rank
- Generic ecom SEO advice that misses the niche
- Content that earns trust, not just clicks
We work best with founder-led brands in hospitality, travel, and independent CPG. If that's not you, we'll tell you straight, and often point you toward someone better suited.
Send us a brief →And, honestly, who we're not for.
We turn down more work than we take. It's how we stay good at the things we are good at, and how we make sure your money goes to someone who can actually help.
Send us a few lines about
what you're building.
We'll read it, look at your site, and write back honestly, whether that's a free audit, a referral, or a polite "not us." No pitch deck waiting.